TRAILER | The Great British Bake Off

This trailer for the new season of The Great British Bake Off was made in-camera using real baking ingredients. The piece was created by Parabella, the London studio founded by Mikey Please and Daniel Ojari. They worked with a team of bakers, who used 500 eggs, 110 pounds of flour, and 62 pounds of sugar to make the characters for this ‘bake-mation’ short.

More behind the scenes here…

 

CREDITS
Agency: 4Creative
Executive creative directors: Chris Bovill, John Allison
Creative director: Dan Watts
Creatives: Jack Croft, Stacey Bird
Production company: Blinkink
Director: Parabella
Director of photography: Simon Paul
Production designer: Gordon Allen, Parabella
Animators: Andy Biddle, Anthony Farquhar-Smith
Editor: Max Windows (Stitch)
VFX: Joseph Bicknell (Cheat)
Audio: Jack Sedgwick (Wave)
VFX supervisor: Simone Ghilardotti

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